Leading consultancy, with over 25 years combined experience of the shipping industry, to provide strategic counsel, communications expertise and network access to key stakeholders within the marine fuel supply chain
Genoil Inc. (GNOLF), the publicly traded clean technology engineering company for the petroleum industries, today announced the appointment of BLUE Communications Ltd, a leading communications and business consultancy specializing in the marine, energy and environment sectors. Blue who is a trusted name in the industry, has extensive contacts and will make introductions for Genoil to ship brokers, bunker trading companies, and major shipping lines, all of whom have a need to lower their fuel costs to be more competitive.
BLUE will support Genoil’s management team in facilitating negotitations and establishing a strong presence within the shipping industry. Blue will help Genoil to unlock the significant potential for its proprietary technology, the Hydroconversion Upgrader (GHU), which can desulfurize bunker fuel at a much lower cost than existing technolgies. The GHU can also convert heavy crude oils and refinery bottoms into cleaner burning low sulfur fuels. The GHU will help the shipping industry meet demand for low sulfur bunker fuel at a fraction of the cost of the compliant products available on the market today, meeting current and impending International Maritime Organization (IMO) and European Union (EU) environmental regulations.
The shipping industry began the transition from heavily polluting Heavy Fuel Oil (HFO) with a maximum sulfur content of up to 3,500 parts per million (ppm) to regional emissions caps of 100 ppm in Emissions Control Areas (ECAs) in Europe and North America mandatory from 2015. In addition, an anticipated global cap of 500 ppm will be enforced, most likely by 2020. Genoil’s technology presents the shipping industry with a choice; to purchase more expensive cleaner fuels, such as marine diesel oil (MDO), or utilize a technology that can extract sulfur at considerably less cost to the ship-owners, charterers and shippers that pay for the over 300 million tonnes of bunker fuel consumed by the industry each year.
Genoil has spent a number of years developing its GHU technology, conducting rigorous R&D and trials from its 147 acre site in Alberta, Canada, one of the largest and most advanced pilot & design test facilities in the world. The company has filed over 20 patents, and recently signed a joint venture contract with Hebei Zhongjie Petrochemical Group (HYT).
The JV marks the formal commercialization of Genoil within a large scale refinery; the new one million tonnes per year GHU-based refinery will process heavy oil, low-grade atmospheric and vacuum-distillation bottoms, and convert them into higher value, lighter distillates and finished transportation fuels for the Chinese and international markets.
Commenting on the appointment, Bruce Abbott, CEO. Genoil Inc. said: “BLUE brings a vast amount of experience of the shipping industry, the environmental regulatory framework and the marine fuel supply chain, having consulted on behalf of many of the world’s leading ship-owners and fuel suppliers. Moreover, their combination of communications expertise, in-depth knowledge of the shipping industry and contacts among the key stakeholders that we need to engage with will enable Genoil to accelerate its access to an industry that offers huge potential for Genoil, but often remains hidden.”
Alisdair Pettigrew, Managing Director, BLUE, added: “We are delighted to be working with Genoil. BLUE has worked for many years in the space where international shipping meets with marine energy and environmental regulation; it is a complex area that is redefining the marine fuel supply chain, and influencing significant change within the wider shipping industry. New sulfur regulations from the International Maritime Organization (IMO) have opened a window of opportunity for competitively priced, lower emission, compliant marine fuel. Genoil’s technology, and its commitment to building relationships within the shipping industry is well-timed, and can have a huge impact on alleviating the concern over the cost of clean fuels and the supply challenges in meeting impending low sulfur regulations.”
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About Genoil Inc.:
Genoil is a publicly traded Canadian clean technology engineering company for the petroleum industries. Genoil is headquartered in Edmonton Alberta, with offices in Calgary, Sherwood Park, New York City, Constanta Romania, and Dubai & Abu Dhabi. Genoil’s has developed its proprietary technology, the Hydroconversion Upgrader (GHU), which converts heavy crude oils and refinery bottoms into clean burning fuels for transportation industries including shipping. The GHU can be placed in remote locations, including receiving terminals, pipelines and ports. The company operates one of the largest and most advanced pilot & design test facilities in the world, from its 147 acre site in Alberta, Canada,
About Blue
BLUE is leading consultancy for the marine, energy and environment sectors, providing strategic communications services including PR, regulatory communications, network engagement and research. BLUE is headquartered in the UK. Its clients span the shipping and energy supply chain, including the UK Hydrographic Office, AkzoNobel, BP Castrol, GAC, Bomin Group, The Carbon War Room, The Sustainable Shipping Initiative, Ardmore Shipping, AAL, Parker, Silverstream Technologies and Brookes Bell
For further information, please contact:
Georgey Routen
BLUE
T: 01865 514214
E: georgina.routen@blue-comms.com